RT Posts entry on 10.13.09
Crystal Merritt
There is no demographic that has not had their expectations of content shaped by gaming to some degree. We ignore it at our peril if we make television, video, mobile or digital content. And we do make that stuff at Rodgers Townsend.
I realized years ago that every few years I need to ...
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RT Posts entry on 05.13.09
Crystal Merritt, Account Planning Director
We talk about expectations a lot at Rodgers Townsend. We believe that our role is to raise expectations for our clients’ brands. We need to expect more from the upfront insight generation process that inspires our work in order to raise brand expectations in the ever changing, ever more ...
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Tangelos is the digital lair of r/t's strategy group. It’s where we think out loud, share ideas and build team insight on the latest trends. The goal is to build something thoughtful together, one post at a time. There is no editorial agenda. So far, the blog has been about digital stuff and ...
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